LAHORE: Google Cloud has featured MM Pakistan (MMP) as a user case study on its website. MMP, one of Pakistan’s largest consultancy firms, has chosen Google Cloud to drive innovation in project development and management consulting. The company has adopted Google Workspace and developed in-house, AI-powered solutions to streamline its systems, processes and project delivery mechanisms.
Ali Sarfaraz, Director Corporate, Per MMP: “Businesses are often faced with an ever-increasing amount of data, evolving work environments and the constant need to streamline processes to find more efficient ways to conduct business activities. At MMP, we are cutting edge, always looking for ways to innovate and provide better solutions to our clients.
MMP selected Google Cloud as its technology partner in October 2021 and began upgrading and modernizing its systems and processes. Since then, MMP has improved its core functions such as business development, client engagement and asset management. Among his most ambitious initiatives is a project management system with the tagline “Projects with no surprises”. The system connects to an efficient M&E tool that provides MMP and its clients with real-time insight into projects.
“By deploying Google Workspace and developing AI-powered tools, we can work more efficiently, collaborate better and provide better insights,” said Kamran Rafiq, technical account leader at MMP.
MMP’s quick success in transitioning into Google’s ecosystem and using it to build multiple tools and systems prompted Google to develop a customer case study on the Pakistani company. A consumer case study on MMP is featured on the Google Cloud website.



