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HomeElon Musk Launches New Perfume to Fund Twitter Buyout

Elon Musk Launches New Perfume to Fund Twitter Buyout

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San Francisco: Elon Musk now has his own musk: The Tesla founder said he launched a new fragrance called “Burnt Hair” and sold $1 million worth of perfume in days.

“Please buy my perfume, so I can buy Twitter,” he wrote on the platform on Wednesday.

Musk is expected to complete a $44 billion takeover of Twitter by the end of the month. If he fails to do so, an off-again breach-of-contract trial will be held in November.

The SpaceX founder said on Tuesday that he had already sold 10,000 bottles of the perfume.

“With a name like mine, getting into the fragrance business was inevitable – why did I fight it for so long!?” he joked on Twitter.

The world’s richest man’s Twitter bio now describes him as a “perfume salesman” and a pinned tweet links to the product’s sales page via the website for his startup The Boring Company. included on

The perfume advertisement features a ruby ​​red bottle with the name written in script on the front.

The tagline reads, “The Essence of Obnoxious Desire.” Each bottle retails for $100.

Musk is no stranger to his jokes going viral online thanks to his legion of fans. The billionaire has marketed many unusual products in the past that refer to his sense of humor.

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